EVENTS

3AF 2017 Asian Marketing Summit Educates Attendees About Asian American Consumers

The Asian American Advertising Federation hosted its 3AF 2017 Asian Marketing Summit again in Los Angeles’ Koreatown on June 1-2.   The Summit agenda featured experts who discussed the multiple dimensions of Asian American consumers from civic participation and entrepreneurship to building a successful case for diversity and inclusion and various approaches and channels to reaching this consumer. Speakers include executives from Buzzfeed, McDonald’s Corporation, Nielsen, Tufts University, the National Asian American Survey, Sparkle Insights, Selffii Intelligence, Inc. and others.